The popularity of Crave’s show, “Heated Rivalry,” has extended beyond screens and into the realms of fashion and the Olympics. Fans were captivated by a specific outfit worn by Shane Hollander, portrayed by Hudson Williams, sparking a clamor for its availability.
In the series, Hollander, a Canadian hockey prodigy eyeing an Olympic opportunity, dons a custom-designed Team Canada zip-up fleece. This unique sportswear item gained rapid traction on social media, with enthusiasts expressing a strong desire to own it. Costume designer Hanna Puley, acknowledging the enthusiastic response, highlighted the piece’s emphasis on approachability, comfort, and Canadian identity.
The excitement surrounding the fleece even caught the attention of the official Team Canada account. Responding playfully to the frenzy, they teased the potential creation of an official “Heated Rivalry” fleece. A subsequent Change.org petition urged Team Canada to adopt the design, aiming to foster inclusivity among diverse fan groups.
While some fans ventured into DIY attempts to replicate the garment, commercial restrictions around Olympic branding and the Canadian flag’s trademark protection pose challenges for widespread distribution. As Team Canada remains silent on the matter, the fate of the coveted fleece hangs in the balance.